Monday, August 4, 2008

For Newspaper Entertainment Editors


The "U.F.O." press book (pressbook as one word is preferable, but spell-checking software routinely rejects the term) offered a number of articles already printed in newspaper format for entertainment editors to feature in advance of the film's first showing. Additionally, it wasn't unreasonable to expect that nobody from local newspapers would actually be dispatched to see the movie, so numerous other formatted articles were available. All the editors needed to do was apply the desired articles to the daily printing process and -- Voila! -- instant reviews and fact pieces appeared that seemed to be generated locally. Here's one pre-fabricated "feature article" all dressed up with no place to go, except anywhere and everywhere in America, per any editor's whim.